Cusp Technologies
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Client: Cusp Technologies
Elements: Brand Strategy, Brand Identity, Visual Guide Book, Marketing Strategy, Website Development, Sales Material, LinkedIn
Cusp Technologies, previously known as Globesat TV, provides advisory services, cutting-edge communication, and high tech security solutions, aligning with our values of connectivity, security, global collaboration and innovation.
Brand Concept & Execution
Client required a brand refresh that would better reflect their expanded focus on innovative telecom and connectivity solutions across Africa.
Focus was on developing a brand strategy and identity which was more modern and tech-focused.
Our agency was tasked with developing a new brand name, concept, identity as well as executing it.
Strategy & Marketing Development
Once brand concept was approved, we were tasked with creating a visual guide book, full marketing strategy and website development and SEO.
Our client also required sales material to present to potential partners and clients.
